Privacy Policy

 

This Privacy Policy describes how atlasandmaya.com (the "Site" or "we") collects, uses, and shares your Personal Information when you visit or make a purchase. We are committed to safeguarding your privacy and ensuring that your personal data is protected.

Contact Information

After reviewing this policy, if you have any questions or would like to make a complaint, please contact us by email at info@atlasandmaya.com.

Collecting Personal Information

When you use the Site, we collect certain information about your device, your interaction with the Site, and information required to process your purchases. Below are the types of information we collect and the purposes for which we collect them:

Device Information
  • Purpose of Collection: To load the Site properly, optimize your experience, and analyze usage patterns for better service.
  • Source of Collection: Automatically collected using cookies, log files, web beacons, tags, or pixels.
  • Disclosure: Shared with Shopify for operational purposes.
  • Personal Information Collected:
    • Browser version, IP address, time zone
    • Cookie information, pages visited, search terms
    • How you interact with the Site
Order Information
  • Purpose of Collection: To process orders, arrange shipping, and communicate with you regarding your purchase.
  • Source of Collection: Provided directly by you.
  • Disclosure: Shared with Shopify, payment gateways, shipping, and fulfillment providers.
  • Personal Information Collected:
    • Name, billing/shipping address
    • Payment information (including credit card details)
    • Email address and phone number
Cookies

Our website uses cookies to enhance functionality and improve user experience. Some cookies are essential for the store to operate, while others are used for analytics and advertising. You can manage cookies through your browser settings, though disabling cookies may affect the website’s performance.

Cookies in Use
  • Necessary Cookies: Facilitate site navigation and checkout.
  • Analytics Cookies: Help us track visitor interactions (e.g., Shopify and Google Analytics).
  • Advertising Cookies: Enable personalized advertising (e.g., Facebook and TikTok Pixel).

For more details, see our cookie management guide at www.allaboutcookies.org.

How We Use Your Personal Information

We use your information to:

  • Provide and improve our products and services
  • Process payments, ship orders, and issue refunds
  • Communicate with you about orders, updates, and promotions
  • Screen for potential fraud or suspicious activity
  • Display personalized advertisements based on your interactions
Third-Party Services and Sharing of Information

We share your information with third-party providers for business purposes, including:

  • Shopify – Our store platform. Learn more: Shopify Privacy Policy
  • Google Analytics – To analyze traffic and user behavior. Opt-out: Google Opt-out
  • Meta (Facebook and Instagram) – For targeted ads. Adjust ad settings: Facebook Ads Preferences
  • TikTok Pixel – For advertising and analytics purposes.

We may also share your information to comply with legal obligations or protect our rights, such as responding to subpoenas or government requests.

Behavioural Advertising

We use your personal information to show you relevant advertisements across different platforms. For example:

  • Google Analytics helps us understand how visitors interact with the Site.
  • Shopify Audiences allows us to serve ads to individuals who have previously purchased from other Shopify merchants.

Learn more about targeted advertising here: NAI Education.

To adjust your ad preferences, visit the following opt-out links:

Security and Data Retention

We are committed to protecting your personal data.

  • We use SSL encryption to secure transactions and protect sensitive information.
  • Your data is retained only as long as necessary for business or legal purposes. If you would like your information erased, contact us at info@atlasandmaya.com.
Your Rights

If you are a resident of the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):

  • Access and Portability: Request access to your personal data.
  • Correction and Deletion: Request correction or erasure of your data.
  • Objection to Processing: Object to automated decision-making.
  • Data Transfer: Be informed when your data is transferred outside Europe (e.g., to Shopify servers).

To exercise these rights, contact us at info@atlasandmaya.com. Shopify processes data in compliance with GDPR. For more, see Shopify's GDPR Whitepaper.

Automatic Decision-Making

We do not engage in automated decision-making that has a legal impact on users. However, Shopify may use automated systems to prevent fraud by temporarily blacklisting certain IP addresses and credit cards involved in suspicious transactions.

Do Not Track Signals

Currently, we do not respond to Do Not Track signals from browsers as there is no industry standard on how to handle such requests.

Changes to this Privacy Policy

We may update this policy from time to time to reflect changes to our practices or for legal reasons. Please review this page regularly to stay informed about how we protect your data. Your continued use of the Site implies acceptance of these changes.

Complaints

If you believe we have not addressed your privacy concerns adequately, please contact us at info@atlasandmaya.com. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.

Brand Ownership

Atlas & Maya is a brand owned and operated by Smart Baby Fashion, FZC.

 

Effective Date: 29 October 2024.